Privacy Policy

Last updated: May 2026

This Privacy Policy explains how Artifex Drinks (“we”, “us”, “our”) collects, uses, stores and protects your personal information when you visit artifexdrinks.co.uk or purchase products from us. By using this website, you agree to the practices described in this Policy.

1. Who We Are

Artifex Drinks is a UK‑based specialist drinks retailer. We act as the data controller for the personal information you provide.

If you have questions about this Policy, you may contact our support team.

2. Information We Collect

We collect information in the following ways:

2.1 Information You Provide Directly

This includes:

  • Account details — name, email address, password

  • Order information — billing address, delivery address, phone number

  • Payment details — processed securely by third‑party payment providers

  • Customer service messages — enquiries, complaints, or feedback

2.2 Information Collected Automatically

When you browse the website, we may collect:

  • IP address

  • Browser type and device information

  • Pages viewed and time spent on the site

  • Cookies and tracking data (see Section 7)

2.3 Information from Third Parties

We may receive information from:

  • Payment processors

  • Delivery partners

  • Marketing platforms (if you opt in)

3. How We Use Your Information

We use your personal data to:

  • Process and fulfil your orders

  • Provide customer support

  • Improve website performance and user experience

  • Send marketing communications (only if you opt in)

  • Prevent fraud and ensure age‑restricted sales compliance

  • Meet legal and regulatory obligations

You may update your marketing preferences at any time.

4. Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Contract — to fulfil your orders

  • Consent — for marketing communications

  • Legitimate interests — improving our website and services

  • Legal obligation — age verification, tax and accounting requirements

5. How We Share Your Information

We do not sell your personal data. We may share it with trusted third parties, including:

  • Payment processors

  • Delivery and logistics partners

  • IT and hosting providers

  • Marketing platforms (if you opt in)

  • Fraud‑prevention services

All third parties are required to handle your data securely and in accordance with UK GDPR.

6. International Transfers

If any third‑party service providers transfer your data outside the UK, we ensure appropriate safeguards are in place, such as:

  • UK adequacy regulations

  • Standard Contractual Clauses (SCCs)

7. Cookies and Tracking Technologies

We use cookies to:

  • Enable website functionality

  • Analyse site performance

  • Personalise your shopping experience

  • Support marketing and advertising

You can manage cookies through your browser settings or via our cookie preferences tool.

8. Data Retention

We retain your personal data only for as long as necessary to:

  • Fulfil your orders

  • Meet legal obligations

  • Resolve disputes

  • Maintain accurate business records

Marketing data is retained until you withdraw consent.

9. Your Rights Under UK GDPR

You have the right to:

  • Access your data

  • Correct inaccurate data

  • Request deletion

  • Restrict processing

  • Object to processing

  • Withdraw consent

  • Request data portability

We will respond to all valid requests within one month.

10. Data Security

We implement technical and organisational measures to protect your data, including:

  • Encrypted payment processing

  • Secure server hosting

  • Access controls and authentication

  • Regular security monitoring

No method of transmission is 100% secure, but we take all reasonable steps to safeguard your information.

11. Children’s Privacy

This website is not intended for individuals under 18. We do not knowingly collect data from minors.

12. Changes to This Privacy Policy

We may update this Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of the website indicates acceptance of the updated Policy.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact our support team.